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L’Oréal Acquires Vegan Beauty Firm

Logocos Naturkosmetik AG based in Germany.

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By: Christine Esposito

Editor-in-Chief

L’Oréal is acquiring Logocos Naturkosmetik AG, the  German beauty company behind Logona and Sante. All the company’s brands are vegan and bio certified with a range of products using their own plant extracts and natural ingredients derived from organic farming.    Founded in 1978, Logocos Naturkosmetik is based in Hanover, and employs about 340 people. In 2017, net sales were €59 million  across Germany and other countries in Europe.   Logona products cover haircare, hair color, skincare and...

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